稼ぎ続けられるセールスライターになるための「1日集中サバイブ」を開催しました!

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こんにちは!

B&Hライター養成講座 講師の中道麻智子です。

4月20日(土)に「1日集中サバイブ」を開催しました!!

 

「もっともっと今以上の成果を出したい!」

「単価を上げて、理想の収入を達成したい!」

「ガツガツシゴトを獲れるようになりたい!」

 

そんな目標を叶え続けられる人財になるための、特別な1日集中講義です。

たった1日で激変した受講生さんが続出。

1日集中サバイブの様子や、受講生さんの声をご紹介します。

 

目次

マインド面が変わり、人生が大きく動く1日になりました!

 

 

 

 

 

 

 

 

 

 

 

1日集中サバイブは朝10時~17時までやったのですが、ネツリョウたっぷりの熱気むんむんの時間になりました!

 

自己紹介でシゴトを獲るカギ

 

「まずは、一人一人自己紹介をしてもらいます!!」

突然の自己紹介から始まった1日集中サバイブ。

 

経営者交流会に参加した、という設定で自己紹介をしてもらいました。

 

「美容健康のセールスライティングをしている○○です」

「○○県在住で~、趣味は○○です」

 

そんな自己紹介では、シゴトは獲れん!!!

ビシバシと、シゴト獲得の肝となる自己紹介の添削を行いました。

 

シゴトが獲れる自己紹介については、こちらの動画もぜひご覧ください。

実際、この自己紹介で今まで2000万円以上のシゴトに繋がった実績ありです。

 

オンラインでは、ライトやマイクにも注意

受講生さんの中には、背景が暗くて表情がくら~く見えたり、マイクのせいか声が小さい方も。

実は、オンライン上では「相手にどのように映るか」もポイントになります。

 

パット移った画面が暗かったり、何度も聞き返さないといけないとなると成約率はぐっと落ちる。

だからこそ、最近では2000円程度でリングライトは変えますし、マイクも4000円程度であるのでケチらず購入することがおすすめです。

 

1秒で満面の笑みになる。愛嬌こそシゴトを獲るカギ

「1秒で笑顔になって!!」と言われて、あなたは1秒で満面の笑みになることができますか?

ぜひ、動画で撮りながらやってみてください。

 

自分では笑顔になれていると思っていても、中には全く笑顔になれていない方もいます。

シゴトをお願いしたくなる人。

紹介したくなる人ってどんな人でしょうか?

 

むすっとして見える人、笑顔であいづちのある人、どちらを選びたいでしょうか?

間違いなく後者のハズです。

 

笑顔が苦手な人は、騙されたと思って毎日鏡で笑顔の練習をしてみることをおすすめします!

成約率がびっくりするくらい変わりますよ!

 

単価の高いシゴトをザクザクいただくコツ

「シゴトは獲れるよういなったけど単価がなかなか上がらない」この相談もよくいただきます。

解決方法は主に2つ。

予算のあるクライアントさんに出会う、「○○万円です」と自信を持って言うです。

 

予算のあるクライアントさんに出会う

みなさんが、魚をたくさん釣ろうと思ったらどこに行きますか?

きっと、今の場所では釣れないですよね。

 

「釣り堀に行く」「海のよく釣れるポイントに行く」という人が多いのではないでしょうか。

 

言い方は悪いですが、シゴト獲得も同じ。

魚のいない場所で釣りをしても(シゴトを獲ろうとしても)、魚が釣れることはありません。

 

つまり、自分から「広告に予算をかける」ことをしているクライアントさんがいる場所に出向かなきゃなんです。

 

シゴトが獲れません。という方の多くは受け身。

 

「クラウドソーシングを4件応募したのですが、シゴトが獲れません」

「交流会に2回参加したのですが、シゴトに繋がりませんでした」

 

これくらいだと、ハッキリお伝えすると話になりません。

 

ちゃんとシゴトに繋がるくらい、魚がいっぱいいる場所に出向いているか?ちゃんと釣れるくらいの回数糸を垂らしているか?がポイントです。

 

自分のスキルを必要としてくださるクライアントさんに出会いに行かないのは、失礼です。

はじめは質より量をこなしましょう。

 

価格に自信を持つ

 

こんなことかよ!という声が聞こえてきそうですが、価格を上げたいなら自信を持って理想の価格を伝えるしかありません。

多くの場合、「もっとスキルアップしてから」「もっと成果を出してから単価アップしよう」といつまで経っても価格を上げられない。

こうなると、低単価で疲弊する未來が待っています。

 

そうではなく、お金は「知識の差」に発生します。

ライティングを知らない方からすると、書いてもらうだけで価値があることも。

 

高い単価のシゴトを獲りたいなら、「この広告ライティングは○○万円です」と自信を持って言うこと。

これができるようになると、高い単価のシゴトが巡ってくるようになります。

 

 

起業しても9割の人は諦める。その原因は「諦めきれない理由」が無いから

 

今回の1日集中サバイブでは、「やりたくないこと」「やりたいこと」を制限なしに書き出してもらいました。

なぜこれをやったのかというと、「人生のミッション」を出すためです。

 

起業しても9割以上の方が諦めてしまうと言われてしまう。

今まで200名以上の受講生さんを見てきて気づいたんです。

 

成果を出す人は「諦めきれない理由」があある。

成果を出せない人は「○○になったらいいな」程度の願望レベルでしかない。

 

だからこそ、このサバイブを機に稼ぎ続けられる事業主になるために「人生のミッション(諦めきれない理由)」を見つけた欲しかった。

 

人生のミッションを見つけた受講生さんの眼が、本当に輝きました。

本人は気づいていないかもしれませんが、表情までも今までと違う。

 

3年ほどB&Hライター養成講座の講師をしていますが、受講生さんが電気のスイッチが変わるようにパチッとコンフォートゾーンから抜け出した瞬間は何回見てもガッツポーズをしてしまうくらい嬉しいものです。

 

行動した方が良いのは分かっているのに行動に移せない、なかなか成果を出せないとう方はぜひ「なぜ諦めずにやるのか」を探してみてください。

なぜ、わざわざ大変は自分で稼ぐ道を選ぶ必要があるのでしょうか??

 

商談で大事なのは、「相手の悩みを聞くこと」

 

商談のロープレも行いました。

受講生さんは、緊張してボロボロ(笑)

とても気持ちは分かります。私も初めてロープレしたときは冷や汗をかきました。

 

受講生さんの商談ロープレを見ていて思ったのは、圧倒的に「質問返し」が足りないということ。

 

例えば、

「商品販売ページを作りたくて問合せしました」→「そうなんですね」

 

これだけだと、会話のキャッチボールが無くなってしまいますし、これ以上のことを聞き出せなくなってしまいます。

 

一方、

「商品販売ページを作りたくて問合せしました」→「ありがとうございます!色んなライターさんがいると思うのですが、なぜ私に問い合わせてくださったんですか?」→「発信の内容を見て、薬機法もしっかり考慮して書いてる様子が伝わってきたので」

深堀した結果、クライアントさんはしっかり薬機法を考慮できるライターさんを探していることが分かる。であれば、商談の中で薬機法ライティングができることをしっかりつたえられると良いことが分かります。

 

質問返しして、深堀することが商談においては重要です。

深堀すれば、クライアントさんが自分に求めているシゴト内容も明確になり、商談もスムーズに進みます。

是非質問返しをやってみてください。成約率が変わるはずです!

 

商談の流れは、交流会でザクザクシゴトを獲るの動画内でも紹介しています!

 

人生が大きく動く1日になりました!

 

サバイブで脳を使い過ぎて、キットカットの大袋を一人で食べきったという人も(笑)

受講生さんそれぞれにとって、普段は考えないことを考え、自分のコンフォートゾーンから抜け出すきっかけとなった1日になったようです。

これからも、B&Hライター養成講座では「稼ぎ続けられる事業主」を輩出します。

 

講師中道の理念は、「稼ぐ力をつけ、自分や周りを豊かにできる人財」を輩出することです。

2024年12月までに、日本一のB&Hライター集団を創ります!

 

そのためには、海外需要もあるため100名以上のB&Hライターが必要。

あなたの挑戦をお待ちしています!

 

・需要があり続ける、唯一無二のスキルを身に着けたい

・稼ぐ力をつけて、自分や家族の将来の選択肢を増やしたい

 

方はまずはこちらの体験ウェビナーでお待ちしています!

[sanko href=”https://892copy.jp/about-yakkihou-copywriter-youseikouza/” title=”B&Hライター養成講座 体験ウェビナー” site=”B&H Promoter‘s”]

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